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Mighty Nine's avatar

This is the classic debate: should ambitious entrepreneurs launch directly in the U.S., knowing that the competition is fierce? It’s a market where success isn’t guaranteed, and in fact, the odds might be stacked against you.

There’s also the cultural barrier, entering a new country and expecting to dominate the market from day one rarely works. It often requires years of adaptation.

The debate between starting in the U.S. or Europe is complex, and everyone has valid opinions. If you’re building a pure B2B software company and have bold ambitions, heading to the U.S. is tempting. But for other types of ventures, why not focus on Europe and aim to conquer this market first?

What’s certain is that focusing solely on France won’t lead to a truly ambitious company, let alone a VC-backed one. Cracking Europe, however, is another story. To me, the key is embracing a nomadic approach: spending time in each country, learning their nuances, and building connections.

The biggest challenge we face is comfort. Too many entrepreneurs stay in their cities, in their comfort zones. Ambition and comfort simply don’t mix.

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Hugo Rauch's avatar

I loved the country / exits graph!

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